Hims & Hers
Sponsored
Online visits with licensed providers, on your schedule.
For telehealth brands
Differentiate your telehealth brand with clearer messaging and better creative.
Most telehealth brands don't need another agency promising to do everything. They need a better reason for patients to care, and a disciplined way to turn it into image ads, headlines and primary text.
Better positioning. Better messaging. Better creative direction.
- Message discovery
- Built from your approved claims
- DIY or done with you
Approved claims
- Online visits with licensed providers
- Visits on your schedule
- Discreet packaging and delivery
guaranteedcureinstant resultsno doctor needed
A licensed provider, from your kitchen.
- Online visits with licensed providers
- Visits on your schedule
Spec ads for OLLY, AG1 and Hims & Hers, created to demonstrate Blue Sky Flamingo's formats and method. These brands are not clients and did not sponsor or approve this work. Trademarks belong to their owners.
Creative built from your approved claims.
You tell the Crew what you can say and what you can't. It builds from your approved claims and keeps your banned phrases out; every concept then waits for your clinical and legal reviewers.
Sample dataSpec ads for OLLY, AG1 and Hims & Hers, created to demonstrate Blue Sky Flamingo's formats and method. These brands are not clients and did not sponsor or approve this work. Trademarks belong to their owners.
StrategistForumssample theme
Booking the appointment is the hardest part.
Angle PlannerBuying angle
Make the first step feel easy and private.
EditorGuaranteed results, no doctor needed.
On your banned list
Creative StudioC1Product in context
- Online visits with licensed providers
- Visits on your schedule
C2Relatable moment
Hims & Hers
Sponsored
Private online visits and discreet delivery, from your couch.
- Online visits with licensed providers
- Discreet packaging and delivery
C3Step by step
Hims & Hers
Sponsored
Answer a few questions; a licensed provider reviews; you decide what's next.
- Online visits with licensed providers
- Visits on your schedule
Your clinical and legal reviewers approve
Message handoff for your team
Handoff examples for your landing page and email team, not generated deliverables.
Buying angle
Make the first step feel easy and private.
- Hims & HersSponsored
A licensed provider, from your kitchen.
forhims.com
Start with a short online visit.
- Hims & HersYour first step, on your schedule
Spec ads for OLLY, AG1 and Hims & Hers, created to demonstrate Blue Sky Flamingo's formats and method. These brands are not clients and did not sponsor or approve this work. Trademarks belong to their owners.
One telehealth service. Three reasons to care.
The same Hims & Hers online visit, framed around three different patient motivations.
Support and guidance
Hims & Hers
Sponsored
Online visits with licensed providers, on your schedule.
- Online visits with licensed providers
- Visits on your schedule
Privacy and convenience
Hims & Hers
Sponsored
Private online visits and discreet delivery, from your couch.
- Online visits with licensed providers
- Discreet packaging and delivery
Clarity and next step
Hims & Hers
Sponsored
Answer a few questions; a licensed provider reviews; you decide what's next.
- Online visits with licensed providers
- Visits on your schedule
Spec ads for OLLY, AG1 and Hims & Hers, created to demonstrate Blue Sky Flamingo's formats and method. These brands are not clients and did not sponsor or approve this work. Trademarks belong to their owners.
Many vendors promise the whole machine. We help you fix the message.
The usual pitch
Websites, funnels, paid media, CRM, automation, content, reporting. All of it, all at once.
The hidden problem
Costs climb and the real question stays open: what should patients actually care about?
Our focus
Positioning, buying angles, ad messaging, image ads, headlines and primary text.
We're not trying to be everything. We help you say the right thing.
The right message improves more than one ad.
- Positioning
- What makes your service relevant and distinct.
- Offer framing
- Present the service so patients understand it quickly.
- Ad messaging
- Image ads, headlines and primary text on one clear angle.
- Landing pages
- Hand the same message to the team that builds the page.
- Emails and retargeting
- Keep follow-up on the same message.
- Your level of help
- Do it yourself, or bring our team in.
Find a stronger message. Then build the creative around it.
BEAR and 3:2:2 organize the creative work. They don't guarantee campaign results, platform approval or regulatory compliance.
- 1
Understand the patient
Who the service is for, what they care about and what holds them back.
- 2
Develop buying angles
Distinct reasons a patient might choose your service.
- 3
Create the creative
Image ads, headlines and primary text on the same idea, using only approved claims.
- 4
Review and refine
Your reviewers check what's credible and appropriate before anything goes live.
Create it yourself. Build with us. Or hand it over.
DIY software
Lead your own creative
Use Blue Sky Flamingo to shape buying angles, build image ads and prepare supporting copy. You decide what moves forward.
Done with you
Add an experienced creative partner
Bring your product knowledge. Work with our team on the strategy, concepts and agreed production deliverables.
Done for you
Let our team handle production
Scope human-led strategy, image ads and, when it fits, creator-led UGC or disclosed AI-presenter video, with approval points built in.
Custom work is quoted separately. Scope, revisions, timelines, rights and approvals are agreed before production. Testimonials are always genuine; AI presenters are never shown as real customers or patients.
Publishing, media buying, legal review and compliance aren't included unless a custom scope says so.
A more accessible option than a broad “we do everything” retainer when what you need is the message.
Run it yourself. Or bring in the team.
The Engine
$189/month
The full Crew for your brand: research, buying angles, image ads, headlines and primary text, packaged for Meta.
Up to 500 images a month
7-day trial. Card required. Cancel before day 7 and you won't be charged.
Custom
Quoted per project
Done with you, or done for you
Our team scopes strategy, image ads, creator-led UGC or clearly disclosed AI-presenter video around your brand. Scope, revisions, rights and approvals are agreed before production starts.
The software doesn't include human-led production. Custom work is quoted separately.
Questions telehealth teams ask
No. It's a strategy-led platform for messaging and creative, with optional help from our team. We don't run websites, funnels or media.
No. It builds from the claims you approve and keeps your banned phrases out, so creative is easier to review. Final clinical, legal and platform approval stays with you.
We can discuss it. Eligibility depends on the exact service, product, geography and platform rules, so not every offer qualifies.
No. Testimonials must come from real, authorized people. AI-presenter video is always disclosed and never shown as a patient.
Ads are the output. The message work also gives your landing page and email teams a clear handoff.
Both. The software is self-serve; done-with-you and custom work are scoped separately.
